When the President of the United States needed an effective Unified Communications platform, where did he turn to?
Obama for America Presidential campaign chose Microsoft Lync to keep staff and volunteers connected to supporters and each other in 2012.
“When the campaign began in 2011, we couldn’t predict how big it would get or when, so scalability and deployment efficiency were two of the most important features for us. Controlling our systems with Lync also provided much more flexibility.”” – Rajeev Chopra, President of the MIS Department Inc. in Chicago and chief information officer at Obama for America.
As part of the deployment, the campaign’s primary phone number and headquarters voter hotline were managed through Lync in order to handle calls that numbered in the hundreds of thousands per day. Over 2,000 people were connected via Lync; this number increased at key points in the campaign, such as during the debates and the Democratic National Convention, and Lync was able to quickly and easily scale to meet demand.
The ability to work from anywhere also created benefits that expanded beyond the campaign staff and volunteers. Because they were able to be fully mobile on Lync and move from the office to the field without needing to transfer their phone number every time, the IT staff was able to free up time and support other mission-critical activities to keep the campaign running smoothly.
Spectrum Telecoms provide a wide range of service and products for Microsoft Lync, speak to one of our team members to find out more on 0844 856 3301.
